YOUR POLICY PRIORITY ISSUE Essay Example | Topics and Well Written Essays - 1000 words

YOUR POLICY PRIORITY ISSUE - Essay Example Owing to these statistics and its declaration as a national epidemic, it is important to recognize it as a public health policy priority issue. Its relevance is reflected in current sources of literary and empirical evidence (such as the data presented by the CDC). The policy priority issue has had a strong relationship with nursing practice, as will be proved in the following sections. The issue of childhood obesity is part of the health concerns of many. As a nursing practitioner, one would find this issue relevant to the current nursing pedagogy and policy prioritizing and making (Dehghan, Akhtar-Danesh, & Merchant, 2012), owing to a wide range of reasons. As a person, I find it important to address the issue, not only because it has had direct impacts on my life, but also because it escalates by the day. It will become a bigger burden to millions of families and individuals in the near future if not much is done to reverse the prevailing trend. Speaking of the trend, I come to the second reason. A problem that continues to escalate by the measures described above, which involves more than doubles and quadruples, should be prevented the formulation of effective policies. In addition, it should not only be treated as a national epidemic but should also be addressed by emergency measures, owing to the dire health needs of the populations affected. One would seek to understand the source of this problem and the reason it has escalated to the current extent. One of the key reasons behind the current trends in obesity prevalence in the United States is eating behavior, especially among children and adolescents. Families, at present, have less time to spend together because parents have to go to work or school while students have to go to school. As a result, children and adolescents resort to fast foods, which have been associated with high levels of sugar and fat. There is also less time to engage in

Dr. Randy Pausch Essay Example for Free

Dr. Randy Pausch Essay Dr. Randy Pausch was an American professor of computer Science and human-computer interaction and design at Carnegie Mellon University in Pittsburgh, Pennsylvania. He learned that he had suffering from the pancreatic cancer in September 2006, and in August 2007 he was giving a terminal diagnosis:†3 to 6 months of good health left.† He gave an upbeat lecture titled â€Å"The Last Lecture: Really Achieving Your Childhood Dreams.† On September 18, 2007, at Camegie Mellon University. On the stage that day, Randy was youthful, energetic, handsome, often cheerfully, darkly funny. He seemed invincible. But this was a brief moment, as he himself acknowledged. If you knew you were going to die and you had one last lecture. What would you say to your students? For Dr. Randy Pausch, there’s an elephant in the room and the elephant in the room is that for him it wasn’t hypothetical. It has now come back after surgery, chemotherapy, and radiation and the doctor told him there’s nothing to do and he has months to live. These are his most recent CT scans. The pancreatic cancer has spread to his liver. They’re approximately a dozen tumors. Even though he don’t like this but he can’t do anything about the fact that he is going to die. The Last Lecture by Dr. Randy Pausch on Oprah was about childhood dreams. His childhood dreams were being in the National Football League. This is one of the childhood dreams he didn’t achieve and it’s very important to know that, if you don’t achieve your dreams, you can still get a lot by trying for it. Experience is what you get when you don’t get what you wanted. Dr. Randy Pausch’s second dream is to become a Walt Disney Imaginary. When he was eight, his family took the Pilgrimage to Disneyland in California and it was this incredible experience. The rides and the shows and the attractions and everything and he said, gosh, I’d like to make stuff like that when he get older. So he graduated from college and he tried to become an Imagineer. T hese are the people who make the magic. He got a lovely rejection letter and then he tried again after graduated school and he have kept all of these rejection letters over the years as an inspiration. But then the darndest thing happened. He worked hard and worked hard and he became a junior faculty member and he specialized in doing certain kinds of research. He developed a skill that was valuable to Disney and he got a chance to go there. Finally, he become a part of an Imagineering team and they worked on something called Aladdin’s Magic Carpet  Ride and it was incredibly cool however it took him over 15 years to do it and lots of tries. What he learned from that the brick walls that are in our way are there for a reason. They are not there to keep us out. They are there to give us a way to show how much we want it. Dr. Randy have a good relationship with his parents. His father is an incredible guy and he fought in World War II. He was clearly part of the greatest generation. Sadly, his father passed away a little over a year ago and when his mother was going through his thing that was when she discovered that in World War II, he was awarded the Bronze Star for valor. His mother was always there to keep him in check. Dr. Randy believed his parents encouraged him to cultivate his creative talents by letting him paint rockets on the walls of his house. When he got older and he bought his first car and he was so excited. According to Dr. Randy, people are more important than things. He just emptying a can of soda onto the back seat of his car when his sister was explains to his niece and nephew so they will not get his car dirty. He explain to her sister about it’s just a thing. Dr. Randy know he will dying soon so he choose to have fun today, tomorrow, and every other day he have left. If you want to achieve your dreams, you better work and play well with others. For him, a good apology has three parts, I’m sorry, it was my fault and how do I make it right? Most people skip that third part. Dr. Randy show his gratitude to the group of kids who helped him gets his dream job by brought them to Disney world. When people asked ‘How could you do it?’ and he said ‘How could I not do it?’ Gratitude is a very simple thing and it’s a very powerful thing. If you lead your life the right way, the karma will take care of itself. The dreams will come to you. If you live properly, the dreams will come to you.

Social prejudice in schools Essay -- essays papers

Social prejudice in schools Children from middle-class families generally are more successful in public schools than children from low-income families. Is the school system responsible for this problem, or is lower performance among low-income children a result of their home environment? The home environment has a big role in a child’s education and if it is not supportive of the school environment, the student will not be as successful in school as the child whose home environment is supportive of the school’s learning environment will. The typical public school teacher is a middle-class white female. The typical curricula, tests, and learning tools used in public schools were created by middle-class educators and are geared toward the needs of middle-class children. The middle-class teacher may not be able to communicate as well with the lower-class student as she could with a middle class student. A poor minority student may have trouble understanding English if English is not his/her first language or if English is not spoken in his/her home, and the teacher may have trouble understanding his/her broken English. Different social classes also use different slang and voice inflections, and have ways of speaking that contain â€Å"hidden meanings†. So the â€Å"language† a lower-class student uses at home may cause him to have trouble communicating with his middle-class teacher and classmates. In his book, Ain’t No Makin’ It, Jay MacLeod tells how a group of poor students in a particu lar school were able to relate to a teacher (Jimmy Sullivan) who spoke their â€Å"language.† â€Å" ‘It was cool, cuz like you walk in there†¦you talk to Jimmy, and you know Jimmy’s real cool,’ † said one of his students. Related to this â€Å"language barrier† that exists between low and middle social classes are behavior differences which affect teachers’ perceptions and expectations of students. Poor and minority students are more likely to be placed in low tracks (Oakes, 64) than middle-class children, probably because teachers misinterpret certain students’ abilities. J. Oakes suggests that one of the reasons this happens is because of the existence of a â€Å"hidden curriculum†, one in which teachers’ expectations and judgments are based on subtle behavior traits that are a part of each student’s home life and are brought to the classroom. Many students in lower tracks are plac... ...ols cannot change is the fact the every family has a unique set of values, beliefs, traditions, and ways of rearing children. Ultimately, the home environment has a greater impact on children than any other social institution, and if the culture being taught in schools is different than the culture that is being taught in the home, children’s education will suffer. Bibliography: Resources: Elvin. H.L. Education In Contemporary Society. London: C.A. Watts and Co. 1968. Fischer, Louis and Donald R. Thomas. Social Foundations of Educational Decisions. Belmont, CA: Wadsworth Publishing Co., 1965. Goldman, Shelley V. and Ray McDermott. â€Å"The Culture of Competition in American Schools.† Education and Cultural Progress. Prospect Heights, Ill.: Waveland Press, 1987. Kottak, Conrad. Mirror for Humanity. New York: McGraw-Hill Inc., 1996. MacLeod, Jay. Ain’t No Makin’ It. Boulder, CO: Westview Press, 1995. Oakes, J. â€Å"The Distribution of Knowledge.† Keeping Track: How Schools Structure Inequality. Yale University Press, 1985. Orenstein, Peggy. Schoolgirls. NY: Doubleday, 1994. Spring, Joel. American Education. NY: McGraw-Hill Co., 1994.

Non Profit Organizations Essay -- Nonprofits and Charities

Nonprofit Organizations The purpose of this research is to define nonprofit organizations, describe opportunities that are present in nonprofits, outline advantages and disadvantages of working in the nonprofit sector, and explain how you can determine if this is an area for you to consider as a career. WHAT IS THE NONPROFIT SECTOR? "Nonprofit" is a term that the I.R.S. uses to define tax-exempt organizations whose money or "profit" must be used solely to further their charitable or educational mission, rather than distribute profits to owners or shareholders as in the for-profit sector. The term is also used to describe organizations which are not a branch of -- are independent of -- the government and the corporate sector. This term refers to one of the most important uniqueness of a nonprofit organization: it is independent of both the public or government sector and the private or corporate sector. Nonprofits are organizations whose income is not used for the benefit or gain of stockholders, directors or any other persons with an interest in the organization. The nonprofit sector is very diverse; it includes tax-exempt organizations that are educational, scientific and cultural, as well as civic and social welfare organizations. Nonprofits usually work to advance a cause or interest or to accomplish some good work. Some job seekers overlook nonprofit organizations, assuming that opportunities are limited and salaries are uniformly low. This is not true. Respectable salaries, a wide range of opportunities and satisfying work abound in the nonprofit sector. Nonprofit organizations play significant roles at th... ... REFERENCES Ahmad, M M and Townsend, J G (1998). Changing fortunes in anti-poverty programmes in Bangladesh. Journal of International Development, No.10; pp. 427. Anonymous (1995). Make a Difference: An Outline Volunteering Strategy for the UK, Volunteering Unit, Home Office Public Relations Branch, London. Eberts, Marjorie and Margaret Gisler (1991). Careers for Good Samaritans and Other Humanitarian Types. Lincolnwood: VGM Career Horizons. Lewis, William and Carol Milano (1987). Profitable Careers in Nonprofit. New York: John Wiley & Sons, Inc. McAdam, Terry (1986). Careers in the Nonprofit Sector: Doing Well By Doing Good. Washington: The Taft Group. Wilson, A. and Pimm, G. (1996). The tyranny of the volunteer: the care and feeding of voluntary workforces. Management Decision, Vol.34, No.4; pp.24.

Marginalization of people according to Luke’s gospel Essay

To marginalize means to relegate to a lower or outer edge, of specific groups of people. Marginalized people in society are people who are considered as outcasts in the society, they are referred to as those of a lower class. Those who are marginalized are outside the dominant culture of a group. The group could be a professional group, a social group, or a whole society. An individual may be marginalized because the dominant culture is unable to live with a particular group or individual. In the parable of the Good Samaritan (Luke 10:25-37), it is obvious that prioritizing the powerless is a form of love for neighbors. Luke’s gospel entails a writing style that is aimed at giving hope to the non Jews or Gentiles and those disregarded in society to depict to them that Jesus also came to save them, he aims to break the strongholds of disregard for the marginalized in society. At the time, the Jews marginalized the poor, women, orphans and the diseased. In Luke 7:11-17, we clearly see Jesus showing love and compassion to a widow (Nain), depicting utmost concern and love for women, as the men at the time had a daily prayer â€Å"thanking God that they were not born women†. Luke’s gospel brings out Jesus as a voice for the marginalized by uplifting and showing their importance to his Kingdom, like the account of Mary with Angel Gabriel, as well as condemning the actions of the rich. In our communities today, we see the same marginalization being depicted among various disadvantaged groups some of which may include The Poor are greatly marginalized due to their inability to afford what others can. Uganda has a high poverty rate where 90% of the country’s poor live in Rural areas, Many children are left roaming the city streets due to lack of funds for their education, many Karamajong women travel to become beggars’ on the Kampala streets which also act as their homesteads in the cold biting nights, many girls also resort to prostitution to get a living and are seen as grave sinners and because of these adverse factors, the poor are disregarded by many people and ignored due to their uncontrollable circumstance Women are also greatly marginalized despite their higher percentage of 51% in the Ugandan community. Women are seen as a weaker or less important sex to men. This is clearly depicted in the working sector, where very few women are able to take up white collar employment opportunities which are mainly taken up by men. This stretches back to the educational opportunity given to women whereby many girls are taken away from school early, and other don’t even get to start school which is mostly evident in the rural areas since women are seen as tools for house work, producing children and taking of gardens, widowed women are also taken advantage of when their husbands pass on and relatives take the remaining property. These in turn limits their chances for a bright future and therefore, even in the Bible in Luke 7:37-43, we see the disregard for women by Simon, one of Jesus’ disciples which has stretched till this present. The sick have also been marginalized for example, people living with HIV, cancer, diabetes and other diseases are segregated from society since people don’t want to associate with them to risk infection and therefore, some people are chased from schools, work places since they don’t want to associate with them. Sick people are seen as less special and are kept out of conversations, meetings and other social gatherings yet Jesus regards everyone as special before his sight (Luke 12:6-8) Some children are dumped in bins and latrines due to the disabilities which is extremely gruesome. Regardless of this marginalization, God still creates a solution, a way out for his people to get refuge. The very same compassion that Jesus had for the poor and disadvantaged has been placed in the hearts of my people in community who come up with solutions and means of helping the marginalized Many Organizations have been put in place to help those in need with the basic health care needs like The World Food Programme (W.F.O), Red Cross, Relief Aid and many others and this has helped to establish families that have gone through crisis like the Bududa landslides, the famine outbreaks in Karamoja and this shows that regardless of the situations the poor go through, God still makes a way for them. The government has started programmes to help facilitate the poor for example the NAADS programme as well as the Youth Loan schemes and this has helped to build up innovativeness and revenue for the poor since they are able to get loans from which they can start up business activities and be able to sustain themselves Charity Organization like Samaritan Purse, Smile Like a Child, Invisible Children, Mission Moving Mountains and many others in different communities have been able to provide homes for street children as well food and an education and therefore, the number of street children has greatly reduced and the number of those who lack is gradually reducing. The government has introduced Universal Education which is cheap and affordable for the poor as well which has enabled girls and women to access educational facilities and not stay idle at home, this is in line with the law for all children to go to school which is stipulated as a law in the Uganda Constitution. Sponsorships and Incentives for women have been put in place to enable women to get a fair chance at competing with the vast number men in the work field for example the 1.5 point grade added to girls at University admission as well as the Sponsorships from organizations like Compassion International that can facilitate ones education fees from Primary to University level and this has helped increase the number of female graduates and employees. Zacchaeus in the Bible also gave to the poor half of what he owed (Luke 19:7-9) and we should follow this example Sensitization programmes about the HIV/AIDS, Cancer diseases has been put in place whereby companies like T.A.S.O, and other health organizations have been able to inform people about the stigma issues related with these diseases and provide information about them that enables people to know the truth and stop marginalization for example, the Health awareness week in Uganda Christian University by Allan Galpin Health Center Extension of health services with trained health care workers and health units to provide outreach health facilities to under-served communities. Establishment of authorized clinics and pharmacies recognized by the ministry of health helps to provide good health facilities at a lower cost, for example the free Health Care weeks by various Companies and Hospitals like Mulago Hospital, free ARV’s to HIV/AIDS patients by companies like Midmay International and TASO. Therefore, it’s important for us to promote a change in our community and care for those in need, knowing that we are all special before God and w have to treat each other the way Jesus cared for the marginalized when He spent his 33 years on earth as a man like we are. Taking the story of Lazarus, the poor man and the Rich man (Luke 16:19-26), that if we are rich, let’s give to those who are less fortunate and not segregate them instead. REFERENCE Good News Bible, The Gideons International Understanding the New Testament, 2011 edition Baulcombe, S. Hostick, T. New, A. Pugh, H. (1998) ‘Asking the Experts: A Guide to Involving People in Shaping Health and Social Care Services’. The Community Care Needs Assessment Project (CCNAP) (available to download from www.ccnap.org.uk) Baxter, L. Thorne, L. Mitchell, A. (2001) ‘Small Voices, Big Noises: Lay involvement in health research: lessons from other fields’ Folk.us, Consumers in NHS Research, Exeter, Washington Singer Press http://www.academicjournals.org www.christianaid.org.uk www.redeemercitytocity.com

AOL Time Warner essays

AOL Time Warner essays On January 10, 2000, one of the largest, most powerful mergers was announced to the world. Media giant Time Warner will join forces with the Internet superstar, America on Line. The $183 billion dollar deal is the biggest in history. In the recent past, there has been a wave of merger-mania, both in the United States and in Europe. The merger of the Millennium is between America on Line and Time Warner. The AOL Time Warner deal represents the joining of the Old Media with the New Media. Not only is it a marriage of different approaches, the two CEO's are very diverse individuals. The two companies are quite different, in nearly every aspect. Some of the divisions of Time Warner have been around since the 1920's, while the youngster, AOL is a mere fifteen years old. The quick paced, new up starting Internet companies never thought in a million years they would ever need the old stand-by media organizations. "The Internet will revolutionize everything", that is what their beliefs were. They were fearless and believed themselves to be invincible, but things have changed. The Internet has put the world only a mouse click away and it has changed the world. The fact of the matter is the world of the Internet is extremely competitive and in order to survive, you must invest huge sums into your marketing cam paign, in some cases up to seventy percent of a budget. The one thing that you can always could on in this word is change, and there are going to be some major changes in the realm of the high tech companies. The 'techies' are going to have to realize their need for and have to learn how to form lasting relationships with the 'old stand bys' in order to keep up with today's world. Time Warner is, for the most part, a stable reliable organization. Time Warner's holdings include many magazines, Time, Sports Illustrated, Money and Fortune just to name a few. Time Warner also possesses Warner Brothers Studio, Warner Mu...

Free Essays on Southwest Airline Ratio Analysis

Southwest Airlines Financial Ratio Analysis Since its beginnings as a scheduled airline in 1971, Southwest Airlines has distinguished itself within the US airline industry as a unique player. Its commitment to offering a low fare structure to both businesses and leisure travelers has made air travel more affordable to many consumers and has caused a consistent increase in demand for expansion into new markets, as well as increasing price competition within the cities it serves. Since the airline regulation in 1978, Southwest has dramatically increased the number of markets it serves and its market share. It has also been the model for a number of less successful low cost start-up airlines, such as ValuJet and People’s Express. Various ratios are used by managers and investors to analyze and forecast the profitability and efficiency of a company. This paper will discuss the ratios used for the financial analysis of Southwest Airlines. Short Term Liquidity Ratios for Southwest Airlines Co. This ratio is used to measure the solvency, or the ability, of Southwest Airlines Co. to meet its short-term financial obligations and to assess the liquidity, or the ability, of Southwest Airlines Co. to convert current assets to cash to reduce current liabilities. The most widely used financial ratios for establishing the short-term liquidity of a company are current ratio and quick ratio. Southwest’s current ratio is 1.01 and its quick ratio is 0.86. The short-term liquidity ratios are used in the evaluation of short-term liquidity to convert current assets into cash in order to reduce the financial obligations of the company as they become due. These ratios are particularly significant to the creditors and potential lenders of a company because they determine the ability of that company to meet current payments of a debt. However, investors and stockholders are also interested in the company’s definition of current assets ... Free Essays on Southwest Airline Ratio Analysis Free Essays on Southwest Airline Ratio Analysis Southwest Airlines Financial Ratio Analysis Since its beginnings as a scheduled airline in 1971, Southwest Airlines has distinguished itself within the US airline industry as a unique player. Its commitment to offering a low fare structure to both businesses and leisure travelers has made air travel more affordable to many consumers and has caused a consistent increase in demand for expansion into new markets, as well as increasing price competition within the cities it serves. Since the airline regulation in 1978, Southwest has dramatically increased the number of markets it serves and its market share. It has also been the model for a number of less successful low cost start-up airlines, such as ValuJet and People’s Express. Various ratios are used by managers and investors to analyze and forecast the profitability and efficiency of a company. This paper will discuss the ratios used for the financial analysis of Southwest Airlines. Short Term Liquidity Ratios for Southwest Airlines Co. This ratio is used to measure the solvency, or the ability, of Southwest Airlines Co. to meet its short-term financial obligations and to assess the liquidity, or the ability, of Southwest Airlines Co. to convert current assets to cash to reduce current liabilities. The most widely used financial ratios for establishing the short-term liquidity of a company are current ratio and quick ratio. Southwest’s current ratio is 1.01 and its quick ratio is 0.86. The short-term liquidity ratios are used in the evaluation of short-term liquidity to convert current assets into cash in order to reduce the financial obligations of the company as they become due. These ratios are particularly significant to the creditors and potential lenders of a company because they determine the ability of that company to meet current payments of a debt. However, investors and stockholders are also interested in the company’s definition of current assets ...

Success of Meru Cabs! Essay Example

Success of Meru Cabs! Essay Example Success of Meru Cabs! Essay Success of Meru Cabs! Essay There are lot of startups who start their journey with lot of enthusiasm, however over the period of time they lose the momentum due to competition or lesser consumer acceptance, wafer thin margins etc. However MERU cabs is a one great story from which one can learn a lot of things. As mentioned in management books one should offer a product/ service which fulfils consumer need or at least makes him feel that his need is fulfilled. So what is the problem that MERU has addressed? Problem Statement Whenever one has to travel by private transport, one is at mercy of taxi/auto drivers. One has to make several attempts to get the taxi/auto to the desired destination. If you are travelling for a longer distance, god help you. What MERU has done is,they gave the consumer the sense of reliability that they will get a cab to any destination within the city. I feel it’s a BIG positive factor, i. e. of trust. Technology Whenever we talk about MERU cabs, we talk about their technology, GPS, call center for order booking etc. Yes technology has played a vital role in MERU’s success; however there are many important factors that have helped MERU to be successful. I feel technology can enable businesses however mere good technology won’t lead to a successful business. Let’s look at what are the other factors The Economical Factor I was traveling by MERU cab and was chatting to driver named Mishraji. Mishraji told me that MERU cab is 60% costlier than normal taxis. However the people still prefer MERU, due to its punctuality, readiness to go to any corner of the city and overall customer service. Though I feel 60% is too high. According to me MERU is 5 to 10% costlier than normal taxis So the consumer will pay you premium, provided you make him feel that he is getting value for money Compensation Every company feels that they are paying the best to their employees and every employee feels that he is underpaid. However in case of MERU, the employee pays the company and both are happy. I will explain briefly the MERU model MERU hires the driver with certain driving experience and train him on soft skills. ?A contract is signed between MERU and the driver. ?MERU buys the car and gives it to the driver ?The fuel cost has to be borne by the driver ?The maintenance of the car is taken care by MERU ?MERU helps the drivers by providing the booking to drivers through their call centers ? The driver is free to take fares if he doesn’t get the fare from the call center ? In return the driver provides Rs. 800 per day to MERU ?Whatever the driver earns above these 800 rupees is his own income. Now MERU has enabled the employees to earn what they want to earn and they have not only given them employment but a business Provide employees the opportunity to earn to their potential. (May be through Performance Linked Incentives or any other innovative way that fits your business) The Employee Trust While talking to Mishraji, he told me that the company CEO MR. Gupta is a great person and he is happy to work for a person like him. When I asked him about the competition, he said, in Mumbai nobody comes close to MERU. As per him Easy Cabs tried to replicate the MERU’s business model, however they are not very successful. He told that Easy Cabs have 400 cabs, whereas MERU has close to 1700 cabs. Easy Cabs drivers have to pay 900 rupees to Easy Cabs and also bear the cost of fuel as well as maintenance of the vehicles. Whereas in MERU the driver have to pay 800 rupees and the company bears the cost of maintenance. This shows how much Mishraji believed in his company. The point which I am trying to drive here is that the employee should believe in the management the company for it to succeed, i. e. walk the talk. So if one gets these things right for a business, it can lead to a successful business. Well it’s easy to say but it’s difficult to implement and that’s why all the startups are not successful the way MERU is. What’s your opinion?

Reflective Account of Nursing Placement Essay Example | Topics and Well Written Essays - 2000 words

Reflective Account of Nursing Placement - Essay Example f nursing practice was to turn these perceptions and expectations head over heels and make me realize that the nursing profession was not just the acquiring of skills and knowledge, but involved a deeper understanding of the individual seeking care in the face of illness. I intend using the Gibbs Reflective Cycle to provide an understanding of this incident. The reason for this choice is that the Gibbs Reflective Cycle is a suitable model for reflecting on incidents that occur to an individual and the possible impact this experience has on future action of the individual (Reflective Practice). I was posted in a ward that cared for both male and female adult patients in keeping with my choice of posting. After nearly a month of my posting a Moslem woman was admitted into my ward. She was forty-eight years old. She was suffering from diabetes mellitus and had not maintained her diet, exercise and insulin regime. As a result she had developed an ulcer at her right calf. Her treatment included injections of insulin, a strict diet and medicated dressings and positioning of the infected foot. Once she was settled in her bed I attempted to communicate with her. I found her totally unresponsive. I was irked, more so irritated with this uncooperative patient. I decided I would do the needful and if she cooperated well and good for her. I had to record her blood pressure immediately. I tried to tell her that I needed to take her blood pressure. She hardly paid heed to her. I decided that there was no point in talking to her and got down to the business end taking her blood pressure. The moment I touched her, she became violently remonstrative. Fed up with the situation I went to the nursing supervisor to complain about the uncooperative patient. The nursing supervisor decided to come and see for herself. I found my patient willing to meet the eyes of my supervisor, but not responding to anything she said. A little later the supervisor turned round and told me that the

Evaluation of Canons Strategies Essay Example | Topics and Well Written Essays - 2000 words

Evaluation of Canons Strategies - Essay Example This mixture demands continuous and effective flow of information and the ability to adapt to change. All members of the company should be involved and strategy, when needed, needs to be changed accordingly. Robust measurement of strategic competences is critical. Canon has applied strategic planning since 1957. The strategic approach to achieving top market position involved everyone and there was a careful planning of the resources needed in order to achieve the market position. Canon has focused on the photocopying market in the beginning and it has focused on niche marketing i.e. producing small photocopiers. It has in parallel, developed new technology. Starting from photocopiers, Canon has developed since then core competencies in printers, scanners etc. The company emphasized customer satisfaction and it is customer oriented. Based on customer satisfaction, it has developed its growth plan which is called â€Å"Excellent Global Corporation Plan†. In this plan, the goal of Canon is clearly stated i.e. top share and profitable operations. The strategic planning process involved: highly automated manufacturing plant, high –technology products and synergy. So, the structure of Canon’s strategic plan was the following: the centre set the long-term strategy whereas the business units (product divisions) implement medium-term planning acting always within the constraints placed by the centre. Crisis management and contingency planning were important in Canon’s strategic process since the company wanted to be prepared in case of adverse events. These various plans were consolidated by the centre. Each business unit/division prepares its own budget, these budgets are gathered and then the centre prepares short-term plans. The company culture is quite distinctive: people are encouraged to talk and debate. The emphasis on people is shown in the objectives of Canon for the years 2001-05 among other objectives such as product leadership, development of R&D and strong financial position.  Ã‚  

Artificial Artifacts, Like Robots Research Paper

Artificial Artifacts, Like Robots - Research Paper Example These aspects of robots interaction with humans has made man to start considering robots as 'companions', rather than tools or appliances. Those who posses these machines do not seem to settle for a simple solution, but rather continue to invent and improve these machines to resemble human beings. The biggest question at this point, probably, is for how long would or should the human race continue to take this? Does it mean that eventually the robots may end up taking the world away from us? Does it mean that every human problem would eventually start getting robotic solution as time goes by? These are very crucial sentiments that must be addressed sooner rather than later (Tillrch, 2006). Impressively is how the founder of the artificial intelligence John McCarthy attempts to respond to the above question. He clearly puts his opinion on the existence of these robots that resemble human beings as a problem waiting to explode (Tillrch, 2006). ... Marvin's Minsky, another Artificial intelligence pioneer echoes McCarthy's point of view by arguing that in case an individual gets used to order a household robot to do certain things probably he/she may go ahead to command fellow human beings to do such boring, disgusting and unspeakable things that they are used to order the robots to do (Markus, 1991). Therefore, to him, Morality must be instilled in these robots and it must begin with the owners of these machines (Markus, 1991). A close look at many industrial countries and in particular South Korea, then one would be interested to see how the introduction of these human like robots would impact the human race. What concerns us is that we do want to see the introduction of these robots making lives of human beings better and easy; the question is what would be the side effects. For example, the South Korean government is embarking on a mass production of these robots with an aim that by 2020, every household should own one. Toda y, these robots in South Korea work as tourist guides in museums and English teachers in schools. Therefore, from a personal point of view, moral and professional ethics, which include code of conduct, should be introduced to these machines (Markus, 1991). Following a study carried out by Peter. H. Kahn Jr. in the laboratory, the results is that there is a clear relationship between how we reason and behave in relation to continuous interaction with robots. What is true is that there many robots in the market and they are easily available. The robots can cause a tremendous change in behavior with those who interact with them. Therefore, there should be moral values accompanied with their production and

Miss Brill Essay Example | Topics and Well Written Essays - 1000 words

Miss Brill - Essay Example Female poverty and loneliness are two central ideas of Mansfield’s short story titled Miss Brill. Mansfield’s Symbolism Miss Brill by Katherine Mansfield is a literary realization of an incredible life drama. Portrayal of the main heroine is achieved through detailed description of the woman’s characters and inner workings of her mind in a very short, only four-page essay. Mansfield’s creative and fine work can be compared to that of a jeweler dealing with some precious stones and jewelry. Symbolism is skillfully placed within a simple plot of Miss Brill. Literary masterpiece of Katherine Mansfield really deserves acknowledgement and admiration. Even the title of the story points out a great literary genius in this great writer, Katherine Mansfield. A great attention to details as well as author’s originality is presented throughout work of Mansfield. Miss Brill is a spinster who has neither friends nor any other close people. Source of her earnings comes from working as an English tutor. Besides, she is engaged in reading press to an old disabled person whose ability to hear and understand is very doubtful. Furthermore, it becomes obvious that Miss Brill lives somewhere close to the seaside in France. From the very beginning the reader begins to comprehend the mood of the main character as well as the atmosphere of the whole story. The weather is intriguingly unstable since â€Å"the blue sky powdered with gold and great spots of light like white wine splashed over the Jardins Publiuqes† (Mansfield) point out on possible rain in the nearest time. So, Miss Brill is obviously ready to such conditions of weather as she takes out her fur which she calls â€Å"Dear little thing†. Soon, the reader associates fur coat with Miss Brill. Both of them are approximately of the same age. Depression – Psychological State of Mind of the Protagonist As the story unfolds, we find out that the old lady is happy to live and be active observer of someone else’s life. Thus, she is an active participant of daily life drama surrounding her. It is Mansfield’s style of writing as well as language used in this short story that makes the symbolic meaning strikingly distinctive. Everyday routine is covering all life of Miss Brill and she, as many woman of her age and status, cannot afford to see other attractive sides of life available to her. being an active life observer, the main heroine does not have time to live her own life actively. Being an elderly lady Miss Brill does not realize that her beauty has vanished away with her youth years. Speaking as an observer of other people of older age the protagonist does not even have a clue that she is describing people like herself (Morrow 82). One of the descriptions made by Miss Brill is very similar to those she makes on regular bases: ...they were nearly always the same Sunday after Sunday, and – Miss Brill had often noticed—there was something funny about nearly all of them. They were odd, silent, nearly all old, and from the way they stared they looked as though they'd just come from dark little rooms or even—even cupboards! (399) Misery of the humankind depicted in this short story is underlined with the help of Miss Brill’s image of her surrounding. Female characters in Miss Brill do not have

Finance Essay Example | Topics and Well Written Essays - 1000 words - 2

Finance - Essay Example The business organisations in order to expand on both its sales and revenue paradigms focus on expanding into international territories where they would be able to get hold of newer markets and newer customer segments. Body This process of international expansion is made possible by the business corporations depending on certain premises like conducting trades related to exporting of commodities to foreign nations, through rendering investment in business units created in foreign territories, opening up of new production units in the foreign locations. Further the business corporations can also move to conduct business in international areas through the creation of contracts with support firms to gain both managerial and technical expertise. Finally the business houses can also go for selling intangible assets like trademarks and patent rights through effective licensing schemes or can also expand into foreign territories by working on franchising activities. The method of exporting used by business to probe into international markets helps to gain wider recognition in such areas at reduced cost.Business corporations can focus on gaining control over foreign firms through the rendering of high amount of investments in such. Business organizations by focusing on opening up newer production zones help in generating economies of scale . These external business units can work on getting cheap local labour and also get a better understanding of the foreign markets and business territories. The method of forming external business contracts with firms located in foreign soil helps in outsourcing business expertise to these areas in return for an appropriate fee structure. Through licensing activities the business organisations can also gain more revenues and stake in foreign firms by selling knowledge assets top foreign firms. Finally through the franchising activities the business corporations can gain enhanced access to foreign markets where the cost of investments and risks involved is low (Global Business Strategy, 2001). Conclusion The above context describes the different methods which the business corporations can take to expand its business in international markets. Such activities reflect both cost intensive and market expansion strategies which helps the business corporations to enhance both their revenue and market structures. 2 Discuss the different types of risk that can impact upon an organization trading on an international basis. Introduction The potential business risks which the business organisations face while doing business in international markets are related to the transportation of commodities in international zones, risks pertaining to commercial activities, the large amount of political risks pertaining to the different international zones, other risks relating to the financial and economic conditions and other risks owing to the emergence of adverse business conditions. Body The first risk involved relates to the damag e to the products involved owing to improper transportation which amounts to breakage and spoilage of the goods involved. Again risks arise from the product interface owing to unavailability of the right amount of payment. Product risks are also involved owing to faulty manufacturing practices wherein production of faulty products leads to loss of business by the seller. The segment pertaining to commercial risks reflect that insolvency position of the buying community leads to loss

Miss Brill Essay Example | Topics and Well Written Essays - 1000 words

Miss Brill - Essay Example Female poverty and loneliness are two central ideas of Mansfield’s short story titled Miss Brill. Mansfield’s Symbolism Miss Brill by Katherine Mansfield is a literary realization of an incredible life drama. Portrayal of the main heroine is achieved through detailed description of the woman’s characters and inner workings of her mind in a very short, only four-page essay. Mansfield’s creative and fine work can be compared to that of a jeweler dealing with some precious stones and jewelry. Symbolism is skillfully placed within a simple plot of Miss Brill. Literary masterpiece of Katherine Mansfield really deserves acknowledgement and admiration. Even the title of the story points out a great literary genius in this great writer, Katherine Mansfield. A great attention to details as well as author’s originality is presented throughout work of Mansfield. Miss Brill is a spinster who has neither friends nor any other close people. Source of her earnings comes from working as an English tutor. Besides, she is engaged in reading press to an old disabled person whose ability to hear and understand is very doubtful. Furthermore, it becomes obvious that Miss Brill lives somewhere close to the seaside in France. From the very beginning the reader begins to comprehend the mood of the main character as well as the atmosphere of the whole story. The weather is intriguingly unstable since â€Å"the blue sky powdered with gold and great spots of light like white wine splashed over the Jardins Publiuqes† (Mansfield) point out on possible rain in the nearest time. So, Miss Brill is obviously ready to such conditions of weather as she takes out her fur which she calls â€Å"Dear little thing†. Soon, the reader associates fur coat with Miss Brill. Both of them are approximately of the same age. Depression – Psychological State of Mind of the Protagonist As the story unfolds, we find out that the old lady is happy to live and be active observer of someone else’s life. Thus, she is an active participant of daily life drama surrounding her. It is Mansfield’s style of writing as well as language used in this short story that makes the symbolic meaning strikingly distinctive. Everyday routine is covering all life of Miss Brill and she, as many woman of her age and status, cannot afford to see other attractive sides of life available to her. being an active life observer, the main heroine does not have time to live her own life actively. Being an elderly lady Miss Brill does not realize that her beauty has vanished away with her youth years. Speaking as an observer of other people of older age the protagonist does not even have a clue that she is describing people like herself (Morrow 82). One of the descriptions made by Miss Brill is very similar to those she makes on regular bases: ...they were nearly always the same Sunday after Sunday, and – Miss Brill had often noticed—there was something funny about nearly all of them. They were odd, silent, nearly all old, and from the way they stared they looked as though they'd just come from dark little rooms or even—even cupboards! (399) Misery of the humankind depicted in this short story is underlined with the help of Miss Brill’s image of her surrounding. Female characters in Miss Brill do not have

The corporation report Essay Example | Topics and Well Written Essays - 1000 words

The corporation report - Essay Example In addition, they have compared corporations to a football team in that all teammates play different parts yet have a similar goal (HAINES, 2007, P 8). Furthermore, corporation has being compared to a family unit and a telephone line. Overall, corporations are greedy and materialistic organizations that do not care about the welfare of the people. Examples of workers being paid slave wages and the use of chemicals to increase milk production at the expense of the animal’s health by Monsanto is proof (YouTube, 2013). Findings Argument for the Film The film talks about the negative side of corporations and produces enough evidence. For example, the Nike shoe company has been accused of hiring child labour in the third world countries. Another corporation is the Coca-Cola Company which continued to manufacture the beverage despite protests of water infections in India. These corporations exploit people (Fisse, & Braithwaite, 1993, P, 1). The child labour in the Nike Company is al so being paid slave wages. Monsanto insisted on the use of BST Posillac, which harms the, cow and the farmer too. Monsanto also polluted Vietnam with toxic herbicide that resulted to death and cancer. The documentary has listed some negativity of corporations. Continuous deceitfulness. Callous unconcern for others. Reckless disregard for safety of others. Failure to conform to social norms with respect to lawful behaviours. Incapacity to endure lasting relationships. Incapacity to experience guilt. Arguments against the Film Even though the documentary has majored on the down sides of corporations it has also shed light on the good sides of some corporations. Billionaires have given out their wealth in support of the environment, for example, Bill Gates and Sir Richard Branson. Monsanto has a number of claims to defend their position. The corporation claims the following. Protecting ecosystems while driving productivity. Innovating to improve lives. Delivering the best seeds for far mers. Looking globally to plant the best locally. In the top 10 of the World’s most innovative companies. Nike also claims the following. Providing safe working environments. Usage of ethically sound methods. Socially responsible sourcing practices. Burson-Marsteller corporation claims to aid people achieve good lives by; - Giving people a voice. Set up the national smoker’s alliance. Created BCFA to combat environmental campaigns. Legal Position of a Corporation – UK Different countries have different legal positions of a corporation (Rosenau, 1997, P, 200). Companies Act 2006 is laws that restate the greater part of the enactments relating to companies (Degenhardt, 2010, 17). In the UK CA 2006 sets out the rules for reform of companies (Almond, 2013, P 191). In the company acts of the UK legal position states under Salomon v Salomon & Co Ltd [1897] A.C. 22 that a company has a separate legal personality. This means that a corporation Liability for its actions is limited to the company. It can sue and be sued, own property and enter into contracts. The EU transparency directive 2007 in the case of the Cadbury report 1992 and Hampel committee report 1998 addresses corporate fraud and accountability (Fisse, & Braithwaite, 1993, P, 2). Furthermore, it addresses conflict of interest and auditor independence or the white collar crime (Haines, 2007, P 9). Legal Position of a Corporation – USA In the USA Corporations are now armed with constitutional

Effects of gadgets addiction among teenagers Essay Example for Free

Effects of gadgets addiction among teenagers Essay Hotels and resorts are places for relaxation or recreation; thus they attract visitors for holidays or vacations. Resorts are places, towns or sometimes commercial establishments operated by a single company. It is an establishment that provides paid lodging on a short term basis. If before, hotels and resorts only provide basic accommodation— consists only of cottages or a room with a bed— nowadays, it has largely been replaced by rooms with modern facilities, including en-suite bathrooms and air conditioning or climate control, function hall for events, spa and an in house restaurant. The cost and quality of hotel and resort are usually indicative of the range and types of services available. Due to the enormous increase in tourism worldwide during the last decades of the 20th century, standards especially those of smaller establishments have improve considerably. Today, many systems have used an automation process like using online computer system, due to its efficiency and accuracy. Champ Aqua Farm and Resort is located at 168 Dulong Barrio, Matungao, Bulakan, Bulacan and it offers a resort and reservation of facilities and amenities for the customers. The resort uses manual business transactions with its customers. They are using a manual process in booking, reservations and logging names of customers. The resort has two swimming pools, two function halls, three houses for accommodation (Farm House, Brick House and Summer House), twelve cottages, three floating cottages, one playground, a half-basketball court, one restaurant and two fish ponds. The resort also offers activities such as Fishing, Canoeing, Basketball, and Retreat. They also sell fish like Tilapia, Hito, and Japanese Koi. The purpose of this study is to develop an Online Inquiry and Reservation System for Champ Aqua Farm and Resort. It substitutes the manual system with  computerized system. Project Objectives General Objectives The researchers aim to develop an Online Inquiry and Resort Reservation System for Champ Aqua Farm and Resort. Specific Objectives 1. To be able to design a homepage for Champ Aqua Farm and Resort. 2. To be able to design a log in form and registration form for the guests. 3. To be able to design a reservation form for guests. 4. To be able to design gallery for details about the resort or the property. 5. To determine the design FAQ’s and About Us section for questions, suggestions and other inquiry.

High Divorce Rates in the Military

High Divorce Rates in the Military The research paper will briefly introduce the topic of research paper work specifically defining the key words. In the discussion part, the research paper will examine the reasons for high divorce rates in the military. The research will set out reasons for high divorce rate in the military especially those of marriage age, and the previous existence marriages. It will focus also on the race impacts upon marriage, which are the largest influences behind high divorce rate in the military. The paper will explain the sociological research findings, and sociological theoretical perspectives of high divorce rates in the military. The conclusion will finally summarize the causes of high divorce rates in the military basing them on sociological theoretical perspectives. Introduction Military people are those brave individuals employed by a government in the armed forces in order to take care of national security. Divorce is a final marital union termination, and cancelling a legal marriage duties and responsibilities, and dissolving matrimonial bonds between two partners. Research indicates that military men and women have high divorce rates in the military. Discussion There are wide ranges of cases in the last few decades that have risen within the marriage institution among the military populace. Early marriages leads to a short lasting period of familial stability than those enacted later on, in adulthood. An estimate of divorce rates shows that 48 percent of all initiated first marriages ends before a wife attains the age of 18 years. The first marriages of about 25 percent begin when female spouses attains at least 25 years old. Amongst divorce predictors, establishment of age at marriage is the most consistently indicative regardless of starting period of marriage (Hack, 2008). The issue of high divorce rates is a big question for the sociologists. Sociologists have studied vigorously in order to find direction and solid reasons that lead to high divorce rates in the military. There are more informed reasons and sociological theories attempting to explain the high divorce rates in the military (Crown and Karney, 2007). The highest rate of divorce in the military branches continues to be a worsening statistic compared to other careers. Many causes contribute to it. Inadequate time spent with the family is the leading cause. This is because most military personnel spend little time with their families. Military men and women also undergo divorce problem because of a lot time spent out in a war thus lack adequate time for their loved ones. This makes their partners to move away from such marriage in search of the partners who are ready to stay with them every moment. This contributes to another cause; poor communication. Families with poor or lack of communication, and those spending many hours in the work place have high chances of divorce. The spouses of military men and women have a tendency to become unfaithful when the former are far away from their families. When their partners discover this, they end up separating. More often than not, they finally end up filing divorce cases in the courts. With vital communication, military people can build solid block or lay well foundation basing on trust, loyalty, and love (Chall, 2001). The work involved in military is hard and needs full dedication as well as devotion. Because of this, most military people get to deal with the stress in fighting, and defending their countries. They encounter problems in handling divorces especially when the spouses are not even within the same country they are serving. Most military people try to handle divorce related stress through counseling available from couples who have encountered problems of separation for long periods (Hack, 2008). Another thing that can help them to reduce divorces rate is by ensuring that before they engage and marry, they should be ready for commitment. Strenuous jobs contribute to the increased rate of divorce. It is not only in the military divorce that the rates are rising up, but also in 50% of the couples doing strenuous jobs end up divorcing. The statistical research shows that the bigger percentages of married people working in the military have high divorce rates than other ordinary couples (Crown and Karney, 2007). In military, there is little time to rest and almost no time to socialize with family and friends. Therefore, military people should try to talk about their feelings with their families if they want to secure their marriages, and avoid chances of separation and divorce. Place of women in the society theory attempt to define and explain the role of the female gender in the society. It details how they have violated their roles. The place of women in the society is nowadays changing and is leading to high divorce rates. The military is neither spared. The role of woman has undergone modification and has become manly. Women are no longer watchers of the house, cooks, or cleaners, but they do the same roles that men play. Men dominance is now fading because they compete with women in places of work, and in almost all fields in the economies (Chafetz, 2006). The marriage question in the institution theory has it that social dynamics keeps on changing making marriage less meaningful than it was before. People no longer have respect to moral ideals. Mothers who are working nowadays are common in the military, and the marriage expectations are very different than they were, previously. It is no longer the responsibility of men to use their own income to support an entire family. This is because women can comfortably support them in household chores. Most communities have accepted this kind of changed arrangement. Therefore, divorce rates keeps on rising due to changes in the roles of women, especially those in the military (Sowers, 2006). Conflict theory better explains various phenomena that occur in the military. The conflict perspectives focus on a wide range of things for instance drug abuse, and extra-affairs. Abuse and affairs are justifiable in some extents, and is the most obvious reason for high divorce rates in the military. It is understandable that couples would not like to live with someone who causes violence in the family. Many couples consider divorce especially when they do not want to stay in a miserable marriage. This have an even bigger impact on children especially when their parents fight in front of them and it worsens when parents divorce. Children may feel unsafe, or lack parental love when of the parents walks out of marriage. Some military men abuse substances such as marijuana, cocaine, and laudanum thinking that they will make their minds function properly. These drugs finally end up causing addiction and the result is violence, or conflict in the family. The conflict theory attempts to refute the perspective of the functionalist explaining social problems in the military. This theory considers that a society function in order to ensure each group of persons play a certain role just like body organs (Sowers, 2006). Stress factor can be an enormous cause of marital difficulties in the military. Research indicates that money factor especially limited financial income leads to divorce. This is quite evident among junior enlisted personnel with children, and those on long-term deployment. Many marriage counselors are of the notion that money is the root cause divorce in military marriages (Crown and Karney, 2007). Some say society itself contributes to divorce cases, but more value placed on individualism, self-expression, self-realization, and choice of personnel are the main causes of increasing military divorce. In financial cases especially among enlisted junior personnel, divorces often occur because of separation of couples for a long time on multiple occasions. These problems can reduce incase there is allowance of shorter deployment periods to limit marriage issues and to better family life (Karen, 2008). Cultural theory traces back where early marriages were discouraged in the society. Research further indicates that, each year, cases of early marriages made between the ages of 15 to 19 are on the increase. Many young married couples often do not keep their original relationship together. High divorce in the military is increasing because of changes in the law. Over the decades, marriage institution earned respect, and there were rare divorce cases because it was illegal to divorce. Nowadays this has changed, and military people keep walking in and out of marriages because of non-restriction in marriage. Anybody can file cases of divorce if there are minor disagreements in a marriage. The sociological context in cultural theory places divorce in traditional society as something that deteriorated the society thus divorce rarely occurred. The present society has high divorce that result even from sexual problems in the family. Several couples in military are sexually frustrated. They are not having enough sex when their partners keep on spending long working time outside (Anderson and Taylor, 2007). Conclusion The high divorce rates in the military are explained well by sociological perspectives. These sociological theories have their premises on the behavior of human beings. They blame contrasting and dynamic features of social life in expounding on high divorce rates in the military. Cases of divorce in the military are increasing every time, and the research shows that the military, as an occupation, is leading in divorce. These perspectives put several reasons forth, and all seem to justify. Therefore, the causes of high divorce rates are multifaceted and are dependent on the nature of a given case.

Ben Franklin :: essays research papers

Benjamin Franklin (1706-1790) was a multi-talented person. He was a printer, and inventor, and a writer. As a writer, he wrote many publications but among this vast collection was a small piece in which Franklin states his beliefs on what may be the proper task to being morally perfect. His opinions are brief; yet complete enough to be considered descript enough to follow. His steps are insightful but just as much vague.   Ã‚  Ã‚  Ã‚  Ã‚  Temperance: Franklin’s first topic, which may be thought to have Franklin’s top choice at a most important step, is Temperance. In his instructions, he states that no once should eat to dullness, nor drink to elevation. This simply means that Franklin believes it is imperfect to eat to excess or to become intoxicated.   Ã‚  Ã‚  Ã‚  Ã‚  Silence: This topic is thought to be an important one by many as well as Benjamin because it states that you should “speak not but what may benefit others or yourself; avoid trifling conversations.'; Franklins believe that to be “morally perfect'; once must not speak unless it is necessary or of importance.   Ã‚  Ã‚  Ã‚  Ã‚  Order: Here is a step, which must be the reason in which I am doing my homework right now and concentrating on just this. Franklin believes that everything must have it’s place, and business must have it’s own time. This being my “business'; it is receiving it’s own time.   Ã‚  Ã‚  Ã‚  Ã‚  Resolution: “Decide what you need to do, and do what you say you are going to do.'; Ben says that you must figure out what it is that you are responsible to do, and do it so that you can be considered responsible.   Ã‚  Ã‚  Ã‚  Ã‚  Frugality: You should be nice to others because it is only going to cause trouble if you are not pleasant to be around. Being nice to others will not only benefit the others but yourself, as well.   Ã‚  Ã‚  Ã‚  Ã‚  Industry: You must take care of precious time because once a moment has passed, it is lost forever and can never be replayed or relived. Time is valuable so you should not waste it.   Ã‚  Ã‚  Ã‚  Ã‚  Sincerity: “Use not hurtful deceit; think innocently and justly, and, if you speak, speak accordingly.

South Korea Essay -- Essays Papers

South Korea History Korea’s original name, Choson, Meant â€Å"land of the morning calm.† The country’s history has been shaped by frequent invasions from its neighbors. Korean history is divided into three main periods: the silla (668-935), Koryo (935-1392), and Yi (1392-1910) dynasties. The name â€Å"Korea† is derived from the middle dynasty of Koryo. Foreign influence-direct and indirect-occurred throughout these dynasties. All of Korea’s foreign overlords-Mongolian, Chinese, and Japanese instituted a closed-door policy in order to solidify their rule. This isolation earned Korea the name of the Hermit kingdom. In 1910, Japan annexed Korea and enforced ruthless control, outlawing Korean culture and language. Despite resistance, several generations grew up more familiar with Japanese than with Korean customs. At the Yalta Conference at the end of World War II, the United States and the Soviet Union jointly established temporary administrative trusteeship over Korea until democratic elections could be held. Japanese forces south of the thirty-eighth parallel surrendered to the United States and forces in the north surrendered to the U.S.S.R. The Soviets blocked attempts to hold nationwide elections, and the two sides became deadlocked. When authorities in the north ignored a United nations resolution for supervised elections in 1948, a pro-Western government was established in the south (the republic of Korea). Later the Soviet Union established the Democratic Peoples’s republic of Korea in the north. In June 1949, U.S. troops withdrew. One year later, North Korean forces in vaded South Korea. A United Nations-backed coalition of sixteen member nations sent assistance to South Korea. The resulting war lasted three years and ended in a stalemate. On July 27, 1953, an armistice agreement was signed and a military Armistice Commission with five members for each side was set up to supervise the implementation of the armistice. Since neither the United States nor South Korea ever signed the agreement (although they respect the terms as members of the United Nations), a state of war is formally still in effect. The Society and Its Environment Few societies have changed as rapidly or as dramatically since the end of World War II as that of South Korea. When the war ended in 1945, the great majority of the people living in the southern ... ...d lineage continuity traditionally was, and to a great extent remains, a supremely important principle. This reflects Mencius’s view that of all possible unfilial acts, to deprive one’s parents of posterity is the worst. Historically, the Korean family has been patrilineal. The most important concern for the family group was producing a male heir to carry on the family line and to perform ancestor rituals in the household and at the family gravesite. The first son customarily assumed leadership of the family after his father’s death and inherited his father’s house and a greater portion of land than his younger brothers. Traditionally, the purpose of marriage was to produce a male heir to carry on the family line and not to provide mutual companionship and support for husband and wife. Marriages were arranged. A go-between or matchmaker, usually a middle-aged woman, carried on the negotiations between the two families involved who, because of a very strict law of exogamy, sometimes did not know each other and often lived in different communities. The bride and groom met for the first time at the marriage ceremony, a practice that ended in the cities by the 1930’s.

Behavior of People in Power

People who have the highest positions in corporate America are considered as individuals that hold the seat of power. They are refereed to as such because of the amount of resources that they possess as well as their capability to control it. In relation to this, they also have the authority to command other people as they act as superiors to many employees that obtain their source of living from working in their companies. Being the case, there behaviors are often the topic of public scrutiny.People in power behave differently in corporate America. There are cases wherein some of these people tend to abuse the power that they have. The main issue about the behavior of those powerful people in corporate America is in the way they deal with their workers. Corporate managers have been tougher towards there employees in the recent decades. Such kind of action could be attributed to the fact that foreign competition has dramatically increased, which makes business operations even harder to deal with.As such, millions of American workers, regardless of the type of job that they have may it be white-collar or blue-collar and despite of their sex and age are experiencing wage stagnation as well as worsening case of health and pension benefits. Furthermore, workers are pressured by the management to work harder and faster (Greenhouse, 2008). This kind of condition is observable in large and leading American corporations. A good example of this is Wal-Mart. For some time now, Wal-Mart has been facing numerous allegations and lawsuits with regards to their illegal treatment of their employees.The topic of establishing a labor union for Wal-Mart employees has also been the topic of numerous debates. An example of such maltreatment is when some of its workers complain about the indignity and danger of being locked inside their stores at night. There is one incident wherein a supervisor and his worker that is suffering from food poising were locked inside the store, which m ade it impossible for him to take his worker to the hospital (Greenhouse, 2008). Being layed off is one of the hardest thing that an employee can go through especially if he or she is the breadwinner of the family.However, some corporate managers tend to this insensitively like what RadioShack did to 400 of its workers in its headquarters as Forth Worth, Texas. The management fired its workers through e-mail by stating: â€Å"The workforce reduction notification is currently in progress. Unfortunately your position is one that has been eliminated† (Greenhouse, 2008). Based upon the poll conducted by Business Week (2000), almost three-quarters of the American public believes that business, which includes huge corporations is already gaining a whole deal of power in the various aspects of people’s lives.Some Americans also look at corporations as the villain in terms of the demands of various managements towards their workers that made them overworked and stressed out. I n line with this, many Americans also feel that they are not getting and enjoying the fair share of riches that these corporations are earning. This is due to the fact that average wages and benefits have only exceeded inflation by a meager amount of 7. 6%, while productivity has increase by 17. 9%. Moreover, many citizens that belong to the middle-class are pointing out the widening gap between the rich and the poor (Business Week, 2000).The discussions above show that the tremendous amounts of power that corporate America has as well as its great influence over the lives of other people. However, this power has also affected the behavior of some of those who possess authority in these corporations. They have utilized it for their own advantage at the expense of other people’s welfare. Those people who deserve utmost importance like the corporations’ employees are instead place in a very disadvantageous position. References Business Week. (2000). Too Much Corporate Po wer?Retrieved September 23, 2008, from http://www. businessweek. com/2000/00_37/b3698001. htm. Greenhouse, S. (2008). Has Corporate America Turned Callous Toward its Workers? Retrieved September 23, 2008, from http://tpmcafe. talkingpointsmemo. com/2008/06/30/ has_corporate_america_turned_c/. http://tpmcafe. talkingpointsmemo. com/2008/06/30/has_corporate_america_turned_c/ http://knowledge. wpcarey. asu. edu/article. cfm? articleid=1008 http://www. businessweek. com/2000/00_37/b3698001. htm http://jimgentil. blogspot. com/2007

Letter of Advice on Communication Essay

I am honored that you would seek my advice on communication in your relationship. There are many components to good communication, many think that good communication comes naturally. The fact that we have been communicating all of our lives does not mean that we do it well. (Sole, K, 2011 ch1. 1). Communication is complex, it requires many skills and you must be willing to not only practice these, but also continue learning to improve these. There can be many issues while learning to communicate effectively. In order to help you in your quest for knowledge I will go over a few important things I think you should know about interpersonal communication. This advice should help you in your lives together. When it comes to a healthy relationship, effective communication is the cornerstone on which you build it. If you cannot communicate properly, it will have effects in your personal life. When it comes to relationships, effective communication is the most important skill that one can learn. Explain principles and misconceptions in effective interpersonal communications It is important to realize why we communicate. We communicate for a reason. The primary goal of communication is to share meaning and to connect with other people. Understanding these human needs and communication purposes is essential to success as a communicator. (Sole, 2011) There are many purposes for communicating. One of the most basic purposes is to meet personal needs. Humans are social animals; we need to interact with one another. Another purpose is to learn about yourself and others, this is a process that you must continue well into your relationship, I will provide you advice on how to do this. The most important purpose in your case is to build and maintain relationships. Effective communication is the glue that will hold your relationship together. There are certain skills that are required to be an effective communicator. Listening skills are essential research indicates that most people spend more time listening than talking, however most people have had little education on how to be an effective listener. Listening requires focus and attention; failure to listen effectively is one of the key causes of miscommunication. People skills are important to communication as well, this skill requires a wide range of skills in itself. You must be able to determine the appropriate self disclosure, which means how much personal information to share with others, assertion skills, collaborative skills, problem solving skills, and conflict resolution skills. Emotional intelligence is another skill that you must learn. This means understanding emotions and expressing emotions appropriately. Appropriate skill selection is another skill in effective communication; this means the ability to recognize communication problems when they arise. The final critical skill is communicating ethically, this means the ability to understand what constitutes ethical communication. I have given you the basics in order to better explain how effective communication will enhance your relationship. Describe the process by which self concept is developed and maintained It is important in communication to realize who you are as an individual. How you carry yourself can reflect in your interpersonal relationships and communications. Your self-concept is made up several components. You may have a physical self concept, how you look. You may have an academic self-concept; I am a good student for example. The first step to develop and maintain self-concept is to find out what your self-concept is. A good way to do this is to take a pen and paper and write I am on it, and then in ten minutes write as many descriptions of yourself as you can. This will help you realize what you believe about yourself. This can be critical to maintaining a healthy relationship. Self concept is best learned and maintained through interpersonal communication. You construct partially your-self concept by choosing to accept or reject what other people tell you about you. Through communication with others you can use words and actions to influence other people’s opinions of you. Recognize how words have the power to create and affect attitudes, behavior and perception When communicating with each other choose your words wisely. Words are powerful tools; the words you use can have multiple intentions and interpretations. Choosing the wrong words can lead to miscommunication and lead to conflict. Your choice of words reflect your attitude to show an example of this to etter explain the concept, if you work with someone who is particular about things, if you like them you would call them detail oriented, if you don’t you might call them picky or fussy. (Sole, 2011) Both terms have the same meaning, however one has a negative connotation, the other is positive. The words you choose to use will also have an effect on perception of the person you are communicating with, if you realize this it may save a lot of miscommunication conflicts. Evaluate the proper level of self-disclosure in relationships It is important to keep your personal communication going. This means you have to have quality communication beyond about who is going to pick up the kids, pay the bills, or call the grandparents. (Schoenberg, 2011) You have to have quality communication. If you plan to get married and live together for a lifetime, you must continue to show interest and learn about one another. Ask each other random questions, tell your spouse you fears, feelings, doubts and perceptions with each other. Researchers have linked self-disclosure with marital satisfaction. That is why self-disclosure is key to your relationship, you have to take the time for quality communication. Identify barriers to effective interpersonal interactions If you practice your communication skills you can avoid most barriers to your interpersonal interactions. One thing to keep in mind is that researchers found that most couples think that they communicate better than they do (U. S. News and Report, 2011). If you are close in your relationships you may assume that your spouse automatically understands what you mean when you say something. If you say it’s getting hot in here when you are cold, your spouse may think that you are making an amorous advance and may not go turn up the temperature in the house. You must be patient when things like this happen as well and remember that effective communication must be worked at and does not automatically happen. When it comes to relationships effective communication is the most important skill you can learn to keep your relationship alive. If you do not communicate effectively, it can lead to conflicts. These conflicts can cause couples to break up. If you continue to practice your communication skills, you will have a higher chance of having a happy marriage. Good luck and congratulations on your engagement.

In the Future, hierarchical management structures will be less Essay

In the Future, hierarchical management structures will be less evident. The management of intellectual capital will require ski - Essay Example 230). The tall structure has many levels and many people that are answerable to supervisors. The hierarchy is big such that there is loss of information during communication from the top down and vice versa through the structure. The advantage associated with this is the increase in coordination. Leaning on the background of economic change, many of the traditional approaches to management can no longer be applicable. Higher positions are not given to someone simply because of their hierarchy. Thomas suggests that currently, knowledge and expertise are prioritized (2007). Rao and Krishna define a flat management structure as a â€Å"structure characterised by an overall broad span of control and relatively few hierarchical levels† (2002, p. 357). In recent years, flat structures have been adopted in â€Å"response to the downsizing of businesses in order to increase efficiency and profitability† (Bowyer and Martinelli, 2004, p. 62). Communication takes a smaller route; the messages do not have to travel through larger levels and hence limits the chances of being distorted. Hierarchical management is associated with many disadvantages; as listed by Meehan (2013), communication across departments tends to be less effective, multiple layers increase the salaries at different layers of management, the organization speed is hindered and clients may take longer time before they are attended to, and there could be possibilities of rivalry between departments due to competition. Despite the disadvantages, there are advantages associated with it, but in overall, the disadvantages â€Å"far outweigh the actual and alleged advantages† (Diefenbach, 2013, p. 4). Hierarchical management structures need to be abolished in favour of the more modern management that accommodates creativity and innovation in workforce (Hinks, 2013). This is because the hierarchical management structures and the processes that it implements fail to properly handle change (Kott er, 2011). Case study The case study covers a story of innovation of masking tape as explained by Dawson and Andriopoulos (2009), There was researcher by the name Dick Drew in Minnesota working for a company called 3M which was dealing in sandpaper, one time while he was sent to a body repair shop to do some research on the new release of sandpaper, he found the workers being troubled by a bungled paint work, the workers were working with an auto body and thus they were applying one colour after another while covering the other surfaces with a butcher paper. The problem arose with the use of a very intense adhesive tape which would erase some of the paint job when removing it; this gave an idea to Drew, as noted down by Dawson and Andriopoulos (2009), Drew is suspected to have regarded this event as an ordeal, but went on with his sandpaper testing. After feeling the customers burden, he thought of having one that would be peeled off without affecting the paint so when he went back to his work at 3M, he started the project at their laboratory, the project did not pick up well and the company management directed him to go on with his normal duty while leaving the project, he did not give up rather he decided to keep working underground., It reached a point whereby the manager noticed that Drew was not complying to his orders but he did not summon him, the fortunate thing was that Drew was closing in on an innovation that was going to put the company on high profile. After some time, the

I will upload the specific question later on the file Essay - 4

I will upload the specific question later on the file - Essay Example National security in the US has been a topic of debate in both the social and the political settings for the last one and half decades ago. Tracing the issue back to the 9/11 attacks, it was confirmed that the US has various political enemies whose dedication to projecting mayhem on American Citizens continues to be one threat of living in the US. However, while politics have driven various Arab nations to host and accommodate extremists, it is also confirmed that the US is guilty of applying force in interrogation through Special Forces and the CIA (Cole A, para. 1-7). Since the 9/11 attacks, the treatment of terror suspects changed under the Bush administration where various terror suspects are reported to have been tortured and in some instanced killed in the process. An example of trial injustice under the arms of the CIA is one Zacarias Moussaoui whose connection with the terror attacks raised debate over the authenticity of the US Constitution in the operations of the CIA. Zacarias, while seated in a jail cell for immigration charges was considered a suspect of the events of 9/11 (UMKC, para. 1). Although at first the information appeared blurred and far from a rational explanation, Zacarias connected to the events through the consideration of funds he was receiving through wire transfers as well as enrolling for aviation classes for flying Boeing 747 not having flown a smaller plane (UMKC, para. 1). Although Zacarias was considered the first terror suspect to be tried in the US, it is confirmed that the approach employed by the CIA adds up to higher authority (Cole A, para. 1-7). Under the Bush authority, many are the times when torture and application of the ‘Dark Side’ have been associated with the administration (Linder, para. 1-5). Examples of torture and the application of the ‘Dark Side’ as alleged by

Change and Continuity in Contemporary Business Essay - 1

Change and Continuity in Contemporary Business - Essay Example A smart enterprise would keep a close eye on the changes in competitive advantages of the organization and realign their strategies & policies such that the business revenues and market share can be sustained. Such enterprises grow globally by carefully choosing their countries/regions of expansion after analysis of the external & internal factors that can drive the competitive advantages of the company in those geographies. Ford Motors is one such smart enterprise that has been changing their strategies & policies to sustain the challenges posed by the local factors in a country by not only globalizing rapidly but also changing their strategies pertaining to their regions of operations. This report presents the internal and external factors and the corresponding responses by Ford Motors to sustain as well as grow their business globally. Balanced Score Card System developed by Kaplan and Norton via their book "Balanced Score-Card - Translating Strategy into Action" published in 1996 (Source: http://www.balancedscorecard.org/BSCResources/AbouttheBalancedScorecard/tabid/55/Default.aspx) Ford Motors was incorporated by Henry Ford in 1903 in Dearborn, Michigan, USA. Henry Ford is known to have adapted practices that were not popular in those days - like, doubling per day wages and reducing the shifts from 9 hours to 8 hours. It was the worker friendly policies that boosted productivity of Ford much ahead of their competition. Ford is known for their methods of large scale car manufacturing and management of huge workforces globally. In 1911, Henry Ford established the first production unit outside USA in the UK by converting a tram works at Trafford Park that is in south of Manchester. In 1920, after the Second World War, the famous Dagenham facility was established that formed the base for launch of Ford Motor Company Limited (UK) in 1929 that was the hub of the European Ford organization (till the time Ford Motor Company Europe was established much later in 1967). In 1971 Ford combined the US, Canadian and Mexican operations together and established the North Ameri can Automotive Operations. The Dagenham facility was one of the most productive in assembly plant in entire Europe which, however, was closed in 2001 amidst some local factors that reduced the economy advantages of Ford manufacturing in Britain while the manufacturing in Germany and other parts of Europe was much more economical. The primary reasons for Ford manufacturing closure in Dagenham was the insurgence of shop-floor militants that developed a powerbase disrupting production by launching almost continuous Guerrilla warfare while Germany offered much more peaceful and strike free industrialization proposition. Moreover, Ford Motor Company

The Problem of University Student Debt in the UK Essay

The Problem of University Student Debt in the UK - Essay Example Although student debt cuts across all levels of education, the main issue in this report will be dealing with university student debt. The research paper discusses about the problem of university student debt in UK. It specifically provides an analysis of the current debate on whether the government should or should not pay for all students especially in Higher education. It shows the current implications of the problem especially effects on the UK's education system. It will also concentrate on the specific programs and initiatives that the government is undertaking in order to ensure that there is equity among the diverse student population both domestically and international students. The report has been produced for my lecturer for this module. The actual period taken to produce this is report is two weeks and is approximately (5,139) words long. It has also been presented within the specific formats and styles required by the lecturer and in conformity with the university's academic writing specifications. The report examines the current situation of student debt in UK and if the government driven initiatives will in future solve the problem of university student debt. The report is suitable for all th... t is suitable for all the stakeholders in the education sector, students themselves and the government education officials reviewing the matter at the moment. It will help them understand the implications of the high student debt in their performance, attitudes, future careers etc. 4.0 Methodology/Procedures Owing to the need to have more facts concerning the current situation of student debt and the debate that has been going on for sometime on whether government should pay for all students or not, an extensive research work was done to gain knowledge and gather information/facts of the problem of university student debt. The effect and the impact on both students and quality of education are the main issues that will be looked into. To enable the researcher obtain the required information a variety of resources were used for this purpose; Books- this was one of the important resources that provided information on the history of university student debt in UK and the concerns others have raised on the issue. It also provides government information on their plans for future mitigations. The books were sourced from online book libraries which include; UT electronic libraries, Safari Online Book Centres, EMU, CG1, IPL among others. Journals- journals provided a good source of information for the statistics on the university student debt and previous studies conducted by other people on the subject. The Journals were obtained online from the following; Washington Journal library available online, Hein, Questia, High-wire journals and School library journals among others Websites-this provided information on public opinion and relevant need for the studies and the subject. Most of the websites were related to the education financing in UK and the websites of student

Mexican History -Research paper biography of Miguel Hildago y Costilla Research

Mexican History - biography of Miguel Hildago y Costilla - Research Paper Example Hidalgo then declined invading Mexico and instead took the town of Guadalajara. After this point Hidalgo’s rebellion was counter-acted until his eventual execution (Chasteen 2001). Throughout his life Miguel Hidalgo enjoyed many achievements and failures. While Miguel Hidalgo is notable for a number of reasons, the primary reasons for his notoriety is because of the rebellion he enacted. Hidalgo was born into a well-off family and early in life he received a very solid education. Indeed, one of his greatest achievements during this period was his earning his degree in philosophy in 1773. He then went on to become ordained as a priest in 1778. Then in 1790 be became dean of San Nicolas school. After moving to Dolores in 1803, another one of Hidalgo’s great achievements was using the area’s natural resources to devise ways to help the poor. Perhaps the achievement Hidalgo is most recognized for is his enacting a large-scale rebellion in Mexico. During this process Hidalgo received a number of honors and accomplishments, including His Most Serene Highness. There were a number of personality elements that led Hidalgo in success and failure. In terms of the rebellion, perhaps the most prominent personality elements consisted of his religious affiliation, which gave the rebellion a moral center and contributed to Hidalgo’s leadership ability.

Retail Project on Pizza Hut Essay Example for Free

Retail Project on Pizza Hut Essay Pizza Hut is one of the flagship brands of Yum! Restaurant Int. which also has KFC, Taco Bell, AW and Long John Silver’s under its umbrella. It is the world’s largest pizza chain with over 12,500 restaurants across 91 countries. Pizza Hut was started in 1958, by two brothers Frank and Dan Carney in Wichita, Kansas. They had the idea to open a pizza parlor. They borrowed $600 from their mother, and opened the very first Pizza Hut. In 1959, the first franchise unit opened in Topeka, Kansas. Almost ten years later, Pizza Hut was serving one million customers a week in their 310 locations. In 1970, Pizza Hut was put on the New York Stock Exchange under the ticker symbol PIZ. In 1986, Pizza Hut introduced delivery service, something no other restaurant was doing. By the 1990s Pizza Hut sales had reached $4 billion worldwide. In 1998, Pizza Hut celebrated their 40th anniversary, and launched their famous campaign The Best Pizzas Under One Roof. In 1996, Pizza Hut sales in the United States were over $5 million. The first Indian outlet was opened in June 1996 in Bangalore. In India, Pizza Hut has 139 restaurants across 36 cities. Pizza Hut has been voted the â€Å"best family restaurant† for the second year running at the 2007 Tommy’s Parent Friendly Awards. Pizza Hut is known for quality, innovation and category leadership. 2 RETAIL ENVIRONMENT Out of all the existing pizza chains such as Dominos, Smokin Joe’s, Papa John’s, Pizza Corner, U. S Pizza, Pizza Hut has a dominating market share of 48% of the total market share. However, this forced competitors to look for new methods of increasing their customer bases. They all try to come up with some newer, bigger, better pizza for a low price. But Pizza Hut has always had the first mover advantage. Their marketing strategy in the past has always been to be the first. One of their main strategies, that they still follow today is the diversification of the products they offer. The market has become greatly competitive and the customer has become more discerning and adventurous. This however has not affected Pizza Huts comfortable reign over the Indian pizza industry and the ever increasing number of loyal customers who have made it possible for Pizza Hut to aggressively extend its presence. Pizza Hut is always adding something new to their menu, trying to reach new markets. For example, in 1992 the famous buffet was launched in Pizza Hut restaurants worldwide. They were trying to offer many different food items for customers who didnt necessarily want pizza. Another strategy they used in the past and are still using is the diversification of their pizzas. Pizza Hut is always trying to make a pizza into something slightly different so that customers will think it’s a whole new product. E. g., in 1983, Pizza Hut introduced Pan Pizza, which had a guarantee of being ready to eat in 5 minutes when dining at Pizza Hut restaurants. In 1993, they introduced the BigFoot, which was two square feet of pizza cut into 21 slices. In 1995, they introduced Stuffed Crust Pizza, where the crust would be filled with cheese. Currently, they are marketing The Big New Yorker, trying to bring the famous New York style pizza to the whole country. 3 POSITIONING Pizza Hut was among the first multinational brands to enter the food retail sector in India. When the first Pizza Hut restaurant opened in Bangalore the quick service industry was at a nascent stage and the pizza category was dominated by a sole regional player who had a marginal presence. Pizza Hut went on to play a significant role in pioneering and developing this category in India. Worldwide and in India, Pizza Hut has come to become synonymous with the best pizzas under one roof. This is because at Pizza Hut the belief is that every pizza has its own magic, thus making it a destination product – which everyone seeks. It is this belief that has ignited the passion to create, innovate and serve the finest product the industry has to offer, while setting standards for others to strive to replicate. Pizza Hut is committed to providing uncompromising product quality, offering customers the highest value for money and giving service that is warm, friendly and personal. A critical factor in Pizza Huts success has been its unique dining experience. Crewmembers at Pizza Hut strive each day to provide customer mania the kind of service that ensures that every visit of the customer is a memorable one. Pizza Huts constant endeavor to provide extra value – whether it is pizzas which are available to suit every price range, new promotions or the introduction of innovative product ranges that puts a Yum on every customers face has allowed it to increase its presence in India to the current 139 restaurants across 36 cities. 4 MARKETING STRATEGY Pizza Hut’s marketing strategy is very simple: â€Å"we want to satisfy our customer by offering them the best. † Pizza Hut has always valued customer service and satisfaction. In 1995, Pizza Hut began two customer satisfaction programs: a 1-800 number customer hotline, and a customer call-back program. These were implemented to make sure their customers were happy, and always wanted to return. Another big strength and even a competitive advantage is the fact that they have a full service restaurant as well as delivery services. Most of Pizza Huts competitors do not have restaurants. Because of the restaurant, Pizza Hut can market to different segments that other pizza chains cannot. For example, Pizza Hut can market to families much easier than Dominos or Little Caesars. Pizza Hut offers a sit-down, conversational type restaurant where families can take their children for birthday parties for example. Pizza Huts broad selection of products also makes it easier for them to market to different market segments. The other two strategies followed by Pizza Hut is C. H. A. M. P. S (Cleanliness, Hospitality, Accuracy, Maintenance, Product quality and Speed) and 3F’s (Fun, Friendly and Familiar). These two strategies have really helped Pizza hut to evolve out as a market leader with a competitive advantage. 5 PRODUCT ASSORTMENT Pizza Hut will offer a new product called The Extreme pizza. The Extreme is a twenty-inch pizza with twice as much cheese and toppings as Pizza Huts other pizzas. This new pizza will have many different competitive advantages. The first competitive advantage of The Extreme is that it is the largest pizza on the market. No other pizza restaurant offers a twenty-inch pizza. The second competitive advantage is that it has more cheese and toppings than any other pizza on the market. Another competitive advantage is the Pizza Hut brand name. Pizza Hut has built a brand name that means quality products and services. Since Pizza Hut will be introducing The Extreme, customers will automatically think this is a high quality product. The final competitive advantage is that this product will be the first pizza to target Americas youth. The Extreme pizza will target Generation X and Generation Y or people between the ages of 12 and 30. This market purchases a lot of pizza each year, but very few pizza restaurants actually target them. The Extreme will be introduced on Super Bowl Sunday, 2001. During the introduction stage of the product life cycle, Pizza Hut will try to establish a market for the product and persuade early adopters to buy. During the growth stage, Pizza Hut will try to build sales and develop a preference for the product. Pizza Hut will try to seek differentiation during the maturity stage. The Extreme is expected to begin to decline after one year on the market. 6 PRICE POSITIONING In the past, Pizza Hut has successfully used the high/low pricing strategy when setting the retail price of its products. The high/low retail pricing strategy allows Pizza Hut to charge a price that is above the competition, but also promote frequent sales to lower the price below them. The retail price of The Extreme pizza should be set at $9. 99, which is higher than Pizza Huts competitors. Several sales promotions and coupons will be used to lower the price below those competitors. Since both Pizza Hut and the beverage Mountain Dew are Pepsi subsidiaries, bundle pricing will be used. Customers can purchase The Extreme for $9. 99 and receive a two-liter bottle of Mountain Dew for free. Pizza Hut will be able to sell two products together at a single price to suggest a good value. The high/low pricing strategy has several advantages. First, this pricing strategy will help segment the market. Different groups of customers are willing to pay different prices for the same product. Pizza Hut can sell The Extreme to the customers who will pay the higher price to be the first to buy and also to the bargain hunters. The high/low pricing strategy will also create excitement. Customers will be able to try something new when they purchase The Extreme and this exciting experience may bring those customers back to purchase other products. Finally, this strategy will emphasize product and service quality. Pizza Hut sets a high initial price for its products to send a signal to customers that its products are quality and the service is excellent. 7 CUSTOMER PROFILE This target profile provides a comparison of Pizza Hut’s customers compared to: a) Total Population 14+ b) Total Purchased from Fast Food Places/Restaurants in the Last 4 Weeks. This target profile provides you with instant access to some of the worlds most insightful, robust consumer research, with unmatched accuracy, integrity and sheer power. Armed with a complete picture of your customers or your competitor’s customers, you are in the best position to fine tune you product strategy, focus your communication, and thereby optimize your marketing budget. Don’t rely on unconfirmed reports; buy this target profile to get all that data, over 400 variables, everything from attitudes and activities to media consumption. 8 CONSUMER PULL FACTORS †¢A critical factor in Pizza Huts success has been a menu that has constantly evolved and expanded to cater to the changing needs and specific preferences of customers in different parts of the world. In having understood the pulse of the customers in India, Pizza Hut has clearly established itself as a brand with an Indian heart. †¢Besides offering an extensive range of vegetarian pizzas, it was the first pizza chain to open a 100% vegetarian restaurant in India in Surat and later in Ahmedabad and Chowpatty, where it offers a Jain menu sans all root-based ingredients. †¢Over the years Pizza Hut has also developed and successfully introduced a range of products especially suited to the Indian palate. These products like Chicken Tikka, Spicy Korma, Spicy Paneer and the Masala and Tandoori pizzas have been a tremendous success. What has also given Pizza Hut a competitive edge is that in addition to an extensive range of internationally renowned pizzas like The Italian, the proprietary Pan Pizza and Stuffed Crust, in India the menu offers the option of a complete meal. It includes appetizers, a Salad Bar where the customers can make their own fresh salads, a range of soups, pastas and desserts. †¢Pizza Hut has a unique tradition. A bell hangs at each Pizza Hut restaurant, which is rung by customers who as they leave wish to thank the servers for yet another memorable visit. 9 COMPARISION 10 LONG TERM PROGNOSIS. With competition being so strong in this industry the threat of imitation products will surely be a problem to be dealt with. Pizza Hut will however have the first mover advantage with this product. With the entry of imitation products into the market, Pizza Hut will have to adjust its mixes to accommodate change. The promotions may have to be bigger and better than the competition, or the product may need to be altered to give it that little bit of an edge over the competition. For example stuffing the crust with cheese or giving a free topping with the purchase would help give Pizza Hut an edge over the competition. Pizza Hut is moving beyond big cities. While consolidating its presence in the metropolitans, this aggressive expansion will involve Pizza Hut entering smaller cities like Cochi, Nasik, Bhubaneswar, Lucknow and Madurai . It is strengthening its roots in the Indian market by tying up with local and popular brands such as Reliance Communication. Apart from this it is also developing local supply chain. Basically, Pizza Hut will need to remain flexible in the maturity stages of the product life cycle in an attempt to continue to be the market leader. Overall, this is a product that is not much unlike any of the other new pizzas that Pizza Hut has introduced. What makes this new product so exciting is the marketing plan that is directing the product at a new segment. We are taking a large pizza with a lot of toppings and marketing it as an Extreme Pizza to a generation of younger adults that are consumed by this marketing tool. This is what will make this a success. The mix of promotion and advertising we will be using will target a very profitable.